Top 10 Ways to Beat Car Dealers at Their Own Game

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10. Time Your Buying

Always time your buying. The dealer wants to sell you this car during slow times—end of the month, end of the day, crummy weather, or beautiful weather.

9. Get a Car That's In Stock

Look for a car that's already in stock and on the lot. Dealers usually get most cars on credit, so they’re paying interest until those cars are sold. They have a much bigger financial incentive to move that inventory first. Bonus tip: Tell them you want one that's on the lot but in a slightly different color. If you settle for the one on the lot, negotiate for a price reduction.

8. Communicate via Email

And I cannot stress this one enough: never actually go to a dealership. Email, email, email. Send your exact offer, timeline, and contact information. Let them know you are already in talks with two other competitors and that you look forward to having them earn your business. If they try to get you to come into the store—and they will—politely decline and remind them that you have your offer.

7. Do Your Market Research

Always do your market research first so you’re an informed consumer. If you’re buying a new car, visit trucar.com to find the average market value. If you’re buying a used car, go to kellybluebook.com for the average market value. Start your negotiations 10% less than whatever you find.

6. Be Ready to Walk Away

And I cannot stress this one enough: be ready to walk away. Just like you should never go grocery shopping while you’re starving, don’t let the dealership know you need that car today. Show them you’re ready to leave, and you’ll maintain the power. If they sense urgency, that power stays with them.

Want to know the top five tricks for beating car dealers at their own game? Like and follow for part two!

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